Fawzy, LaraDworski., Lucas2018-11-062018-11-0620112011http://196.43.179.3:8080/xmlui/handle/123456789/10061.Emerging markets; 2.Business strategy; 3.The ebocube and business models; 4.Marketing by the dashboard light; 5.Managing customer relationships through the buying cycle; 6.Campaign optimization, "Globalization," and the power of Email; 7.Winning with webcasts, websites and more; 8.Web banners and integration offline channels into your ebocube strategy: "Offline isn't Dead!"; 9.Marketing operationsen-USBook