Demiray, Ugur.DrSever, Serdar Dr.2018-10-232018-10-2320092009978-975-98590-6-0http://196.43.179.3:8080/xmlui/handle/123456789/4251.Marketing Strategies in Open Distance Learning and Online Education; 2.Strategic Framework for Sustainable Development of Open And Distance Learning Programs in India: A Marketing Perspective; 3.Strategies for the Marketing of Higher Education With Comparative Contextual References Between Australia and Turkey; 4.Marketing Strategies for Distance Learning Programs: A Theoretical Framework; 5.Distance Education: Marketing Opportunities and Challenges; 6.Advertising the Distance Education Programs: Campaign Processes of the Distance Education Programs; 7.Marketing and Promoting Online Adult Education; 8.The Functionality and Practical Public Relations Implications of Web Sites for Distance Education Institutions; 9.University Students´ Satisfaction on Virtual Platforms in An International E-Learning Program; 10.International Marketing of Distance Education: Intellectual Property Issues...en-USBook