Entrepreneurship second Edition

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Date

2011

Journal Title

Journal ISSN

Volume Title

Publisher

John Wiley & Sons, Inc

Abstract

Description

1 The Power of Entrepreneurship; 2 The Entrepreneurial Process; 3 Opportunity Recognition, Shaping, and Reshaping; 4 Understanding Your Business Model and Developing Your Strategy; 5 Entrepreneurial Marketing; 6 Building the Founding Team; 7 The Business Planning Process; 8 Building Your Pro-Forma Financial Statements; 9 Financing Entrepreneurial Ventures Worldwide; 10 Raising Money for Starting and Growing Businesses...

Keywords

New business enterprises, Enterpreneurship, Small business–Management

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